Countrywide launches portal
Countywide has launched its own property portal to market stock from across its UK agency network.
The launch comes 10 years after the group founded Rightmove with Halifax and Connells.
Called Propertywide.co.uk, the portal (pictured) lists stock from the group's 1,200 branches, which include Bairstow Eves, Bridgfords and Mann & Co, and includes interactive maps, with satellite, aerial and bird’s eye view images of locations and free home mover guides.
Grenville Turner, chief executive of Countrywide, says: “This is just the first phase for Propertywide; we have plans to develop the website to build on the tens of thousands of leads we generate every month.”
To the suggestion that the site is being positioned as the next Rightmove and thus marks the writing on the wall for Countrywide's partnerships with external portals, a spokeswoman for the group says: "This is not a portal; it is an amalgamation of the sites of all of the group's brands. We will continue to advertise our properties on all other portals including Rightmove, FindaProperty.com etc, and have not and do not plan to terminate our relationships with the various portals we are currently in partnership with."
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