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FindaProperty bolsters national ad campaign

The Digital Property Group has launched a nationwide marketing campaign for as part of a £13m advertising strategy it has planned for the first half of the year.

The FaP campaign spans TV, radio, outdoor, the internet and national and regional newspapers in a bid to help boost agents’ enquiry and instruction volumes.

The TV advert is scheduled to run during the Coronation Street commercial break for six weeks, as well as during Come Dine with Me and Location, Location, Location.

The portal’s campaign follows the announcement of its partnership with McDonald’s, which enables it to advertise within 1,200 of the fast-food giant’s restaurants.

The Digital Property Group is the headline sponsor for The Negotiator Awards 2010.



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